Looking at New Year resolutions in a different light - have you considered small fashion changes that can affect not only yourself but also your wider environment for the long term?
While this year hasn’t really given us the chance to wear anything other than loungewear, that hasn’t stopped people splashing the cash on new clothing. When high street stores were closed, online purchases were soaring. It was reported online fashion retailer Boohoo (who own several other brands) saw group profits rise by 51% year on year in the six months to August.
So with all these clothes taking up wardrobe space, will 2021 see us cutting back on those fashion buys?
Like most of 2020, uncertainty will probably be a significant feature as we navigate the next few months, but if you want to make some small changes to the way you shop next year, check out these handy tips.
Say no to trends (if you want to)
It’s so easy to succumb to trends without even realising. One minute you’re feeling pretty content with your wardrobe; the next, you spot one of those ‘got-to-have-it-now’ items, either in stores or on social media.
Sure, that off-the-shoulder top with fluted, pleated sleeves might look good at a party (if we can actually go to one next year!), but will you really want to wear it four months down the line? Probably not!
Trends come and go, and sometimes they just don’t stand the test of time. Instead, opt for classic, capsule items that will last many seasons, instead of one.
Aim to shop more consciously
Becoming a more conscious shopper doesn’t mean you have to start wearing clothes made of hemp or dressing yourself head-to-toe in organic cotton (although there are tons of fabulous brands that create clothing with these eco-conscious materials).
The main aspect of shopping consciously is being aware of your purchases. Asking questions such as - who made this t-shirt? Or do I really need another pair of shoes?
Another great way to consider what you buy is thinking about how many times you’ll wear it. Basically, it’s creating a cost-per-wear, and if you get lots of wear out of something, it’s a worthwhile investment.
Conscious shopping is becoming easier with tons of brands now offering sustainable options. For more information on how ethical your favourite brands are, check out the app Good On You.
Have a proper wardrobe clear-out
There’s no harm in giving your wardrobe a bit of a ‘spring clean’ every six months. Come January, pull out all those items stored away and have a good sort out. You could either approach this with the Marie Kondo method - i.e. picking up each item individually and asking yourself whether or not it ‘sparks joy’. Or follow the tried-and-tested line of questioning: Have you worn it, or even thought about it, in the last six months? If not, it’s destined for the charity shop.
Clothes shopping has been very different for everyone over the past year, and I’ve certainly felt the urge for a little ‘add to basket’ session throughout this period. However, 2020 has given me an insight into the things I love wearing and what styles I’ll be taking forward to the New Year.
Hope you all have a Merry Christmas and lovely break. See you in 2021!